Why I love my ShowIt site.
After my tweet, I got this question on my Facebook by Chad Robinson:
Though I'm taking a break from teaching workshops to focus on wedding planning, I did want to share some awesome results with you I've been monitoring. What I also wanted to give a shoutout too in my tweet, but couldn't fit in 140 characters, is ShowIt Sites! As I mentioned when I first blogged about my launch, I was hesitant to give into ShowIt Sites. I mean, I had a pretty cool template site, how could a custom site REALLY make THAT much of a difference?
But since launching my new site in May, my wedding bookings in the month of June jumped up 400%, marking my highest booking month to date (all of which I could compare through my handy dandy analytics on ShootQ).
Then yesterday, as I chatted with bride #3 on the phone, she told me "I love your photography, but wow, I LOVED your website! The design was so cool. The venue referred a cheaper photographer but after I looked at their website, I wasn't impressed and kept looking online and discovered your website and was like, THIS is who I want to hire."
I've always had my blog where I've put a lot of my personality on there, but now that I've incorporated that directly on my website through how ShowIt lets me customize my site, I can truly testify that it has increased my business! Also because of this, I rarely need to meet brides during booking because of how they are able to get to know me through my site and my promo video with one of my brides testifying why she hired me. (Which by the way was not a fancy production, just an assistant following me on a wedding day with a cheap video camera, grabbing a testimonial, and edited together with a mix of my photos on my Mac.)
So I just wanted to share that tid bit with you because I want to see YOUR photography do good as well! Remember, you are an artist. You are not just selling your photography, you are selling who you are as the photographer behind the camera. "Show it" to those who visit your website! The more "you" you put into your website, the easier you make it for brides to hire you.
But that's just my humble opinion. :-)
Labels: For Photographers